Business Graduate Obtains Dream Career –

Not everyone is lucky enough to land his or her dream job immediately after graduating from college. Consider Matthew Meuleners one of the lucky ones.

Meuleners, 31, graduated with a bachelor’s degree in marketing from the University of Wisconsin-Madison and is currently pursuing his MBA from the University of Wisconsin-Milwaukee. He is a managing partner for Focus Training, Inc., an interactive leadership consulting and training firm. In his role, Meuleners is heavily involved in marketing and training.

“I discovered the company when I was a student at Madison. I started as an unpaid intern,” Meuleners said. “I participated every summer throughout my college career and after I graduated, they offered me a fulltime position.”

Meuleners said in his position, he facilitates classroom style learning, with a focus on experiential learning.

“I spend a lot of the time on the road, I’m probably traveling 100-150 days out of the year,” he said. “I’ll start working with a client, developing and designing an actual training program and agenda. I participate in the marketing side of things and prepare proposals for clients. Once they sign a contract, I work with the client on a consulting basis to measure the results they want to achieve to finalize that training.”

Meuleners said his marketing degree has helped in his day-to-day operations at work.

“I spend a big chunk of my day in the office working on marketing. I do a lot of writing content for the website or social media, designing promotional materials, and working on proposals,” he said. “There’s a lot of marketing involved in the classroom setting. You’re selling trainees on the idea that the content is valuable and they should be excited about it. My job is to create a proposal that not only achieves training goals, but is wrapped in a package that appeals to that client.”

Related: University of Wisconsin Offering Competency Based Online Degrees | Careers: Careers in Marketing | Location Search Online Business Degrees in Wisconsin

Being passionate about your company or organization is important for every business-minded individual, but Meuleners said it’s important not to lose sight of all aspects of a business.

“You really have to discipline yourself and get your head wrapped around the financial side of things. Finance isn’t necessarily the fun part, so it’s hard sometimes to pay attention to that,” he said. “But in order to be a successful business, you have to make sure you’re doing things like setting clear budgets, having the correct cash flow, billing customers on time, and are knowledgeable about taxes. It’s definitely not the sexy part of business, but at the end of the day, it’s what makes the business profit.”

For those with entrepreneurial aspirations, Meuleners suggested finding a mentor or honest friend who will tell the truth about business prospects.

“Get good advice upfront about what’s realistic and carefully define your scope,” he said. “You don’t want to go in anticipating failure, but a lot of businesses fail. You need to be aware of that.”

Meuleners is three classes away from completing his MBA. Though he has taken several hybrid courses, next semester will be his first time taking an online course, which will be helpful since his job will have him traveling quite a bit next semester.

His future plan, Meuleners said, is to spend more time on the corporate side of things, because it’s more exciting and intellectually challenging. And he plans on doing it with Focus Training, Inc.

“I’m not going anywhere. This is going to be it.”

Follow Valerie Jones on Twitter @ValerieJ_tweets