Did You Know? Marketing Managers

According to the Bureau of Labor Statistics, marketing managers earned an average of $112,800 per year in May 2010, making them one of the highest-paying occupations.

Typically, a bachelor’s degree is required in order to be a marketing manager. Relevant course work includes business law, management, economics, accounting, finance, mathematics, and statistics.

Some Job duties of marketing managers include:

  • estimate the demand for products and services that an organization and its competitors offer
  • identify potential markets for the organization’s products
  • develop pricing strategies to help organizations maximize profits and market share while ensuring that the organizations’ customers are satisfied