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Increased Enrollment in Business Masters – OnlineBusinessDegree.org

While enrollment in undergraduate business programs has remained fairly steady over the last five years, it has decreased slightly, according to a recent paper released by The Association to Advance Collegiate Schools of Business (AACSB) International.

Though the report, which includes data reported from 482 AACSB-accredited schools since 2007-2008, shows total enrollment has not changed much overall, there has been slow growth in some education levels.

In the 2007-08 academic year, 78.2% of students were enrolled in undergraduate programs, but that number had decreased to 76.2% by 2011-12. Throughout that same time span, there was a 1.2% decrease in the undergraduate enrollment count, from 877,698 to 865,339.

However, enrollment at the master’s level saw the most pronounced increases with master’s level enrollment increasing 10.3% throughout the last five years. Broken down further, at the master’s generalist level—which is equivalent to an MBA—there was a 3.1% increase in number of students enrolled since 2007-08. The number of students enrolled in specialized master’s programs increased 26.7%—from 71,159 to 90,189.


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The report author suggests the increasing enrollment trend at the master’s level could be attributed to factors such as economic reasons, more marketing efforts, or students choosing to stay in an academic setting for a longer amount of time.

Enrollment in doctoral programs has remained steady at approximately 1% of total enrollments throughout the last five years.

Follow Valerie Jones on Twitter @ValerieJonesCMN

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