Where to Find Your Post-Grad Job – OnlineBusinessDegree.org
Jobvite recently released their 2012 Social Recruiting Survey results, and it’s quite revealing. It seems that more and more, recruiters are turning to social media to find qualified job candidates. In fact, the survey indicates that 92% of recruiters now use social networking as part of their strategy, and 73% have successfully hired through social media. Clearly, the time is now to get on social media and get connected, if you hope to ever find a job post-college.
Where exactly are people finding jobs online? Not at all surprisingly, LinkedIn is the gold standard. With more than 93% of recruiters using the site, it’s hard to ignore. But Facebook and Twitter are also great places to be found, with 66% and 54% of recruiters using them. Less effective? Blogs, Google Plus, and YouTube. Although it’s worth mentioning that using these more obscure sites for job search marketing might help you stand out in the sea of candidates on LinkedIn and Facebook.
For many job seekers, this is great news. Social media offers a fun and relatively easy way to find a job, whether it’s through a recruiter or your personal network. But at the same time, it can be troublesome: is your Facebook page really recruiter friendly? Here are a few tips for making the most of the age of social media recruitment:
- Exhibit a professional personality. Of course you should keep your profile clear and free of embarrassing photos and questionable status updates, but that doesn’t mean you can’t say anything. Show your personality, but think about how it may be viewed through a hiring manager’s eyes.
- Make a varied effort. It’s a great idea to get on recruiting hotspots LinkedIn and Facebook, but don’t forget about lesser-used sites where you might shine a little brighter. Start a blog where you can show your knowledge, or YouTube videos where you can really show off your personality.
- Don’t be afraid to take the first step. Sure, recruiters are on social media trying to find you, but wouldn’t it be easier if you just find them? Connect with the companies that you want to work for, and you’ll be one step closer to getting hired.
- Don’t just focus on companies. Knowing someone can get you everywhere. Connect with friends and acquaintances that may work in your target industry, or even at your target company. Use your social network to find an “in” and get the job you’re looking for.
- Be active. It’s not enough just to set up a profile and forget it, you’ve got to actually stay alive. Check in with Facebook, LinkedIn, and Twitter. Let recruiters know you’re still actively looking for a job and interested in what’s going on in the industry. Share links, updates, and your own personal musings to keep your stream active.
Are you making social media a part of your job search strategy? Check out the full infographic from Jobvite for more information.